Rally Rd ditches direct ownership
This week’s Alts Community spotlights Farmland I and Real Estate II updates, highlights global member conversations, and tracks the ideas shaping alternative investing across the community.
July 18, 2026
This week’s Alts Community spotlights Farmland I and Real Estate II updates, highlights global member conversations, and tracks the ideas shaping alternative investing across the community.
Today was going to be a deep dive into how to structure a portfolio to make the best use of alternative assets.
Today we have a fun guest post from our friend Michael from MoneyLemma. Michael is a hedge fund analyst who delves into pressing, quirky, unanswered questions in the overlaps between money and society. In this issue, Michael gives his take on the world of card collecting.
What’s on the menu today:
TEFAF 2026: where Leon Kossoff broke everyone’s brain
The artist market cap: Vermeer vs Leonardo vs Warhol vs Hirst
Hormuz, part two: it’s not just oil anymore
This week’s Alts Community highlights live deals across maritime exploration and Japanese whisky casks, alongside SPV updates, collector car exits, and member discussions shaping alternative investment opportunities.
Cricket cards never had a real market — until now. This is the story of how two Alts community members built a premium card company from scratch and brought the world’s second-biggest sport into the hobby.
K-pop isn’t just music—it’s a global machine. From idol factories to fan collectibles to K-pop Demon Hunters, we break down how the industry creates stars, stories, and superfans.
Once considered “throw away advertising” 1960s concert posters captured the heart of a cultural revolution.We explore their psychedelic origins, legendary artists, and lasting collector appeal.
Pop Mart is the $33B collectibles giant most Americans haven’t heard of. From vending machines to viral characters, it’s building a global IP empire. Here’s why investors and collectors should start paying attention.
Pokémon Go just sold for $3.5B — but this story goes way beyond gaming. We explore the rise of Pokémon as a global brand, its sale to the Saudis, and what it all means for privacy and investing.
A few years ago, fractional investing seemed hot. But before long we saw huge cracks in the facade. This is a deep dive into fractional investing’s past, present, and future.
The Ethanol Scam: What’s Ethanol, Ethanol’s Lifeline, Ethanol Fails as an Energy Solution, and More.
We create indices for eclectic modern alts. We’ve got a vinyl index, a whiskey index, and more. This helps us find the best buying opportunities for our alternative investment fund
We wrap everything up with a rich qualitative analysis. You’ll understand the pros & cons of investing in all sorts of alternative asset classes.
